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Case Study

Solving for Scale: Lower Costs, Higher Growth.

Deep diving data and unlocking sustainable growth for Organising Life Beautifully.
Stainless steel refrigerator with two blue magnetic planners: a monthly calendar and a weekly meal planner, plus four black dry erase markers on the door.

Organising Life Beautifully

Organising Life Beautifully and Oscar Rose connected on 1 December, the timing was critical. Peak trading season was forecast to kick off from January 1, leaving little room for slow onboarding or incremental change. So we moved fast.

From the outset, the priority was simple: get the foundations right and build a system that could scale and capitalise on peak season. Within days, we implemented a full paid media account restructure designed to improve control and performance at higher spend levels. Alongside this, we worked closely with Sharon (Founder) and Lisa (CMO) across the broader eCommerce setup,  providing practical consultation on website optimisation, creative direction and iteration, bundle strategy, and key product positioning.

The Goal:

Rather than chasing short-term wins, Oscar Rose focused on building structural integrity across paid media, creative, product strategy, and the website experience. By ensuring each part of the system worked together, Organising Life Beautifully was able to enter peak season with confidence, momentum, and control.

The result wasn’t just a strong December, it was a setup designed to support sustainable growth well into the new year and beyond.

We’re now working on Increasing AOV with the Organising Life Beautifully.

The aim wasn’t just to spend more, it was to spend smarter.

The impact was felt almost immediately.

Smiling middle-aged woman with blonde hair and black-framed glasses against a white background.
Sharon
Founder, Organising Life Beautifully
The last few days have been amazing 🤯 I thought you guys must be weaving some voodoo magic with the ads ⭐
Lisa
Chief of Marketing
Good morning Tom and Olivia. Sales are looking great!
Smiling middle-aged woman with blonde hair and black-framed glasses against a white background.
Sharon
Founder, Organising Life Beautifully
Hi guys, love the feedback you offered this morning.
Results:
60% lift in online store Sales & Orders
122% lift in Ad Spend
$1.17 CPC (46% more cost-effective than BAU).
NCAC only lifted by 50c
Now in peak season, sales & orders are up 90%